CREMINELLI FINE MEATS
Salt Lake City, Utah

Challenge: Refresh packaging to communicate a simple, premium shopping experience for new customers while maintaining Creminelli’s loyal customer base.

Solution: Nothing communicates poetic simplicity more than allowing a product to simply speak for itself. We created prominent product windows and bold typography that puts everything in the package in plain sight and in plain, simple terms. New connoisseurs will easily understand and differentiate between each specific flavor and Creminelli product.