BRIGGS & STRATTON
Wauwatosa, Wisconsin

Challenge: Redesign the entire pressure washer bay to include info-based graphics and print support. The aisle must educate the consumers and aid in easing the purchasing process.

Solution: We ideated, designed and created 3D renderings to help the client see how they could revolutionize the aisle. By consolidating the product information, the consumer can focus on each brand from novice to pro. We used support from infographics and catalogs to help convert consumer to purchaser.